The birthday celebration makes sense only during a special day, an extraordinary day in ordinary life that recalls the precise moment when a person’s life begins.

Although ancient civilizations already celebrated it thousands of years ago, it was not until the beginning of the 20th century that its celebration (and commercialization) became popular around the world along with the famous song “Happy Birthday to You”, which is currently sung in more than 60 countries that number billions of people around the world. But not everyone sings this song and not everyone lives the same on their birthday.

The Birthday Project proposes a journey through the five continents, looking for the origin, history and meaning of the birthday celebration through the testimony of specialists and people from different cultures. At the same time, it invites people from all over the world to collaborate in the research process by sharing their stories, photographs and videos, which will then be selected and exhibited through digital platforms and interactive installations.

This is a small tribute to a tradition that resists the passage of time and whose re-significance can open the door to a greater dimension for the understanding of ourselves and the society in which we live.